The Tipping Point: How Little Things Can Make a Big Difference: Internet Book Database

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The Tipping Point: How Little Things Can Make a Big Difference by Malcolm Gladwell

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Rank: 4914

This Week's Rank: 2111

On 6 shelves

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This celebrated New York Times bestsellernow poised to reach an even wider audience in paperbackis a book that is changing the way North Americans think about selling products and disseminating ideas. Gladwells new afterword to this edition describes how readers can constructively apply the tipping point principle in their own lives and work. Widely hailed as an important work that offers not only a road map to business success but also a profoundly encouraging approach to solving social problems.

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I was excited to read this book, but I was very disappointed. While the many studies that Gladwell brings up are themselves fascinating, the glue that should hold them together--his theory--is extremely thin. Leaps of logic are tagged with words like "obviously", which only highlights how flimsy the arguments are. By the end of the book, having endured a very liberal application of the words "Tipping Point" to just about everything out there, I am hard pressed to say just what a Tipping Point is. I am especially displeased by the flimsiness of the argument given the seductiveness of its possible interpretations in sensitive areas. Read it for the reporting of the studies by other people, but remain vigilant of conclusions drawn on faulty logic.

Review By charliebrown314